Someone with half your skill
is making double your sales.
They’ve learned how to make their skills visible.
You can too.
Show Me How
Someone with half your skill
is making double your sales.
They’ve learned how to make
their skills visible.
You can too.
Show Me How
Someone with half your skill
is making double your sales.
They’ve learned how to make their skills visible.
You can too.
Show Me How
Perfection doesn’t sell.
People scroll past, compare prices, and say they’ll “think about it.”
It’s not the product. It’s their perspective.
You’ve been proving the quality of your work.
But do they know what quality is?
And if they did, is that what they are really looking for?
Perfection doesn’t sell.
People scroll past, compare prices, and say they’ll “think about it.”
It’s not the product. It’s their perspective.
You’ve been proving the quality of your work.
But do they know what quality is?
And if they did, is that what they are really looking for?
Perfection doesn’t sell.
People scroll past, compare prices, and say they’ll “think about it.”
It’s not the product. It’s their perspective.
You’ve been proving the quality of your work.
But do they know what quality is?
And if they did, is that what they are really looking for?
THE SHIFT
Your transformation isn’t about changing what you build.
Your work is what will keep them coming back.
It’s really about is changing how the world sees it.
Replacing HOPE with measurable requests for MORE.
THE SHIFT
Your transformation isn’t about changing what you build.
Your work is what will keep them coming back.
It’s really about is changing how the world sees it.
Replacing HOPE with measurable requests for MORE.
THE SHIFT
Your transformation isn’t about changing what you build.
Your work is what will keep them coming back.
It’s really about is changing how the world sees it.
Replacing HOPE with measurable requests for MORE.
Guidance to see the truth:
What proof your customers actually care about.
How to test it in the market, safely and quickly.
How to make every decision based on evidence, not effort.
Our core tools:
Proof Test™ – 3-day micro-ad experiment to reveal what customers respond to.
Reveal Session – 90-minute diagnostic that exposes the “core constraints .”
Constraint Diagnostic – a 3-week system that turns your findings into a decision framework.
Session Details:
15 minutes · Live on Zoom
Run Your First Diagnosis
Guidance to see and test what customers want.
Because the world doesn’t reward hidden masters.
It rewards visible proof of value.
Guidance to see the truth:
What proof your customers actually care about.
How to test it in the market, safely and quickly.
How to make every decision based on evidence, not effort.
Our core tools:
Proof Test™ – 3-day micro-ad experiment to reveal what customers respond to.
Reveal Session – 90-minute diagnostic that exposes the “core constraints .”
Constraint Diagnostic – a 3-week system that turns your findings into a decision framework.
Session Details:
15 minutes · Live on Zoom
Run Your First Diagnosis
Guidance to see and test what customers want.
Because the world doesn’t reward hidden masters.
It rewards visible proof of value.
Guidance to see the truth:
What proof your customers actually care about.
How to test it in the market, safely and quickly.
How to make every decision based on evidence, not effort.
Our core tools:
Proof Test™ – 3-day micro-ad experiment to reveal what customers respond to.
Reveal Session – 90-minute diagnostic that exposes the “core constraints .”
Constraint Diagnostic – a 3-week system that turns your findings into a decision framework.
Session Details:
15 minutes · Live on Zoom
Run Your First Diagnosis
Guidance to see and test what customers want.
Because the world doesn’t reward hidden masters.
It rewards visible proof of value.
WHO THIS IS FOR:
This is for you if:
You’ve built something great, but customers don’t seem to see it.
You keep improving the product, yet sales stay flat.
You’re tired of guessing what your market actually wants.
You value quality and integrity, but want proof that your work lands.
You’re ready to make decisions based on evidence, not effort.
Not for you if:
You just want a quick marketing trick.
You aren’t willing to test your own assumptions.
You prefer more polish over more proof.
WHO THIS IS FOR:
This is for you if:
You’ve built something great, but customers don’t seem to see it.
You keep improving the product, yet sales stay flat.
You’re tired of guessing what your market actually wants.
You value quality and integrity, but want proof that your work lands.
You’re ready to make decisions based on evidence, not effort.
Not for you if:
You just want a quick marketing trick.
You aren’t willing to test your own assumptions.
You prefer more polish over more proof.
WHO THIS IS FOR:
This is for you if:
You’ve built something great, but customers don’t seem to see it.
You keep improving the product, yet sales stay flat.
You’re tired of guessing what your market actually wants.
You value quality and integrity, but want proof that your work lands.
You’re ready to make decisions based on evidence, not effort.
Not for you if:
You just want a quick marketing trick.
You aren’t willing to test your own assumptions.
You prefer more polish over more proof.
Questions Founders Ask
What exactly do you do?
We give founders the controls used by $billion company to create unlimited demand for their business and help them run small market tests so they stop guessing and overbuilding products/ services that customers end up ignoring.
Is this marketing or consulting?
We help reveal where your marketing, offer, or positioning is misaligned, then build a framework so you can fix it with clarity. We don’t sell ads or funnels.
How is this different from a marketing agency?
We do not create assets until we’ve proven you have repeatable customer demand. Our job is to create proof what you customer is, and is not interested to pay money for. The result: A repeatable system for decision-making, so that your effort equals more value.
What exactly do you do?
We give founders the controls used by $billion company to create unlimited demand for their business and help them run small market tests so they stop guessing and overbuilding products/ services that customers end up ignoring.
Is this marketing or consulting?
We help reveal where your marketing, offer, or positioning is misaligned, then build a framework so you can fix it with clarity. We don’t sell ads or funnels.
How is this different from a marketing agency?
We do not create assets until we’ve proven you have repeatable customer demand. Our job is to create proof what you customer is, and is not interested to pay money for. The result: A repeatable system for decision-making, so that your effort equals more value.
What exactly do you do?
We give founders the controls used by $billion company to create unlimited demand for their business and help them run small market tests so they stop guessing and overbuilding products/ services that customers end up ignoring.
Is this marketing or consulting?
We help reveal where your marketing, offer, or positioning is misaligned, then build a framework so you can fix it with clarity. We don’t sell ads or funnels.
How is this different from a marketing agency?
We do not create assets until we’ve proven you have repeatable customer demand. Our job is to create proof what you customer is, and is not interested to pay money for. The result: A repeatable system for decision-making, so that your effort equals more value.
Built From Three Disciplines:
Psychology: engineering applied to personal motivations and perception.
Systems Thinking: design of decision frameworks that compound.
Economics: align ideas with reality and resource constraints.
Together, they create a lens that turns craftsmanship into customer demand.
You are the quality.
We translate it into the customers language.
Let's Do It
Built From Three Disciplines:
Psychology: engineering applied to personal motivations and perception.
Systems Thinking: design of decision frameworks that compound.
Economics: align ideas with reality and resource constraints.
Together, they create a lens that turns craftsmanship into customer demand.
You are the quality.
We translate it into the customers language.
Let's Do It
Built From Three Disciplines:
Psychology: engineering applied to personal motivations and perception.
Systems Thinking: design of decision frameworks that compound.
Economics: align ideas with reality and resource constraints.
Together, they create a lens that turns craftsmanship into customer demand.
You are the quality.
We translate it into the customers language.
Let's Do It
The Proof Letter. Every Friday.
Real experiments. Real data. Real proof.
Read by builders of change.
The Proof Letter. Every Friday.
Real experiments. Real data. Real proof.
Read by builders of change.
The Proof Letter. Every Friday.
Real experiments. Real data. Real proof.
Read by builders of change.
Copyright © 2025 Adam Grey Smith. All rights reserved.
Copyright © 2025 Adam Grey Smith.
All rights reserved.
Copyright © 2025 Adam Grey Smith. All rights reserved.